Madison Brown Ice Cream

Madison Brown Ice Cream made its way into the market in 2022. As a new brand in a highly competitive market segment, the Madison Brown team was looking for distinctive and flexible branding and packaging that could be adaptive across a range of multiple containers featuring super-delicious flavors.

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The packaging requirements necessitated a color range and graphic identifiers that could be updated to accommodate future additions to the product line.

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Madison Brown + Rihanna

A delicious Neapolitan flavor ice cream was produced in collaboration with Rihanna in support of the Clara Lionel Foundation. Working with her team to create limited-edition packaging and branding was a blast. A portion of the sales of each pint sold goes directly to the foundation.